It is sometimes difficult to summarise what makes one clinic or service different from another. Once you get past the website and meet the people behind the clinic doors you begin to get a better understanding of what a clinic really stands for.
Unfortunately with our busy lives, we don’t always have the time to visit every prospective clinic if we are considering an elective procedure like laser eye surgery. Our criteria is usually based on experience of others known to us, location and convenience, reputation and general awareness.
Advertising does create the awareness, there is no doubt but it is very difficult to discover what a clinic is actually like from a TV ad or website. Once you get past the website and actually meet the people behind the name on the door you really begin to understand what a clinic actually stands for.
Some clinics have invested many millions in researching what makes a patient say YES to laser eye surgery. These insights have been distilled into a script that every optometrist and patient advisor has to follow. They also have to learn the answer to every objection that could be raised by the patient. On top of this approach is an incentive scheme with specific conversion targets that each staff member has to hit.
The problem with this approach is that the patient becomes a number in the eyes of the staff, usually with a £ sign in front of it.
Those people who resist this heavy handed marketing approach are a useful resource to others who may experience something similar.
Rachel Nolan is one such person whose experience is detailed below. It is a good summary of what is different about clinics like Accuvision.
“After consultations with other providers I was disillusioned as it seemed eye surgery was a marketing exercise! After looking to see what else was available further afield we found Accuvision. The difference was evident from first walking into the waiting room – professional, friendly and knowledgeable staff. Unlike other clinics where surgery type had been left to me to decide based on the cost, some clear guidance was given – with an explanation why. The ’signing up’ part wasn’t pressured, the cost was the same as elsewhere, (without ‘this week only’ special offers) and there was a range of surgery dates.
The surgery itself was quick, painless and with a lot of reassurance when nerves were evident! The aftercare was also good. Accuvision was well worth traveling a little further for – the service and experience are head and shoulders above the mainstream providers. My vision is better now than it was with contact lenses and I’d recommend Accuvision to anyone considering laser eye surgery.”
It is amazing what lengths some people will go to achieve their ambitions. Allan Williams, a dedicated masters athlete and polevault coach travelled to South America to reclaim the World Masters Polevault title for his 60 years age group.
Since his laser eye surgery operation to correct Presbyopia, Allan has guided himself to the top of his Masters Age Group, recently breaking the UK M60 indoor record for polevault in the process.
Unlike other athletic events, it is very difficult to transport polevault poles across the world to major events and the World Masters Championships in Brazil was no exception.
Using whatever poles that were available, Allan managed to overcome some difficult issues with the facilities and the weather to deliver a performance that made him a clear winner of the event with a final height of 3.50m.
Allan Williams celebrates his World Championship win in Brazil
Allan recently organised one of the largest annual gatherings of young and old polevault enthusiasts at the Jim Day Memorial Polevault event in Carshalton, Surrey.
Sponsored by Accuvision Laser eye surgery clinics, the event produced some outstanding results from all age groups but more than that it was a fun and lively event that was enjoyed by all who attended.
Over 80 competitors took part on the day and more than half of them improved their seasons best on the day.
You go on holiday to relax, explore, meet friends and family and have fun. Something that many people find frustrating when they prepare to go away is the hassle of having to pack their lenses, drops and cleaners. Wouldn’t it be great if you could take a contact lens free holiday too…..Well now you can.
If you are really frustrated with the thought of contact lenses on holiday, perhaps you should consider the benefits of life without them.
No packing of lenses, drops and cleaners for the duration of your holiday.
No worrying about having to remove contact lenses before you swim
No irritation from contact lenses when dust and dirt gets in your eyes whilst on safari, quad biking or walking across a windy beach.
Accuvision can take away the problems of contact lenses very simply. We have advanced laser eye treatments that are able to correct eyes with prescriptions of up to -14.00 dioptres of short-sightedness, +8.00 dioptres of long-sightedness and astigmatism. We can also remove dependency on reading glasses too.
If you do want to visit us after reading this blog we will present you with a FREE pair of designer branded shades (worth over £150) as part of your on-going eye care from Accuvision after your treatment. This offer is exclusive to this blog only!
All you need to do is state that you have read our “Contact lenses on holiday” blog when you call us for your FREE consultation on 0330 300 2020 or by email at email@example.com
You can also visit our website www.accuvision.co.uk and complete the Contact Us form. To qualify for the free pair of designer shades you must type in “Contact lenses on holiday” in the further information box at the bottom of the form.
This offer closes on 30th June 2013, (i.e. you must have attended a consultation at Accuvision by this date to qualify).
We look forward to hearing from you soon.
Matt Prior, aged 31 is the first England wicketkeeper to be voted for this prestigious award. His match-saving century in England’s draw against New Zealand probably sealed the votes, along with the seven Test half centuries he completed.
What Matt has shown this year is consistency, and as he admits “That’s something I’ve worked very hard on.”
Matt won ahead of two outstanding team members, batsman Alastair Cook and fast bowler, James Anderson.
New Zealand were denied a series victory in March this year due to Matt’s amazing unbeaten 110 and the efforts of Monty Panesar’s last man stand over the last 5 balls.
“I’ve no doubt the innings against New Zealand is pretty fresh in people’s mind so that’s probably had something to do with it,” Prior admitted.
“It was great to get over the line, a hugely proud moment but from a team point of view we want to be winning Test matches not drawing them. But to save a game for your country is a great feeling and I was very proud.”
Matt Prior plays for Sussex in the County Championship and will be playing tomorrow in the first Test against New Zealand at Lords.
“This series is massive. We had a tough series in New Zealand and we want to put in good performances and get a win. Winning is a habit and you want to get in that habit as soon as possible. Our best preparation whether it be the Ashes, India or New Zealand, is winning Test matches and we want to start on Thursday.”
Matt underwent laser eye surgery at Accuvision in 2007 whilst recovering from a broken thumb. His improved vision since 2007 has helped Matt to sustain a consistent level of performance, making him the preferred wicketkeeper for England in Test cricket.
We wish Matt and England every success in the Test series against New Zealand this week.
Every week we are reminded by visitors to our clinics how different we are to other clinics and how we positively impact patients lives through the technology and treatment plans we are able to offer for laser eye surgery.
Only yesterday we had a gentleman visit our Solihull clinic with a hyperopic prescription of +7.00 in each eye. He told us how he had sought treatment at the various high street clinics with little success.
On visiting Accuvision in Solihull it was like a “breath of fresh air” he said. Not only was our consultant able to advise him that treatment was possible for his prescription but he was also told he would be able to have the surgery completed within the following 2 weeks.
The next day he booked for surgery.
It is no coincidence that more and more patients with higher or more complex eye prescriptions find a laser eye surgery solution at Accuvision. It is not just the clinical team (that provide excellent impartial advice to patients) but also the proven technology that’s able to safely correct these higher order prescriptions.
Here are some key points regarding the Alcon WaveLight refractive surgery technology used at Accuvision that help patients who have high eye prescriptions.
The Alcon WaveLight laser is THE ONLY LASER to have received FDA (US Food and Drug Administration) approval for wavefront-guided procedures where the higher order aberrations were actually reduced after treatment.
Around 90% of Alcon WaveLight procedures are performed with the wavefront-optimized profile as it is all that is required if there are no pre-existent higher order aberrations.
The WaveLight laser has multiple custom treatments (wavefront-guided, topography-guided and asphericity-guided) allowing Accuvision to deliver a truly bespoke treatment plan for each patient.
The WaveLight Refractive Suite is the fastest excimer laser available today. And we know that faster treatments lead to better outcomes.
Sophie Kinsella’s latest book is coming out this week on 25th April. Entitled ‘Wedding Night’ it tells the tale of Lottie and Ben who made a pact in years gone by to marry if they were still single at thirty. Lottie decides to take her chances with Ben after a number of failed long term boyfriends much to the concern of family and friends.
Sophie Kinsella recently visited Accuvision laser eye clinics to receive laser eye surgery for her myopia (shortsight), replacing it with blended vision for distance and near vision.
Sophie says ” I cannot be more delighted with my vision following laser eye surgery at Accuvision and I’m really looking forward to my book launch and a summer without having to worry about contact lenses or glasses.”
We wish Sophie’s book ‘Wedding Nights’ every success this summer! You can find out more about it at www.sophiekinsella.co.uk
Matt Prior managed to hit an unbeaten 110 runs to secure an unexpected draw against New Zealand and save England from defeat in the Test series. Hero of the match and the Test series for England,vice captain Matt Prior batted for four and a half hours and faced 182 balls. He was joined by Stuart Broad in the later stages and Monty Panesar for the final overs. The odds were stacked against the England team going into the final day, with a mountain to climb and only 4 wickets remaining. However Prior, along with the tail-end managed to play out the day and in doing so scored a record 110 for only the 7th time in his Test career.
Matt’s fortunes have significantly changed since 2007, when he visited Accuvision to receive Laser Eye Treatment, and he has now risen once again in esteem and respect among his team mates and the cricketing world in general after his dogged performance in New Zealand.
If you think Accuvision can help you reach your potential in sport, contact us today where one of our clinicians would be happy to answer any questions you may have on 0330 300 2020. You can see the full article of Matt’s success here
Back in 2007, after an error-strewn tour of India and a media backlash to forget, Matt Prior was seriously considering his ability at Wicket Keeper for both club and country. At the end of a winter tour in Sri Lanka he was dropped from the team and a period of serious introspection occurred.
Nursing a broken thumb, Matt used this rest time to correct his vision through laser eye surgery at Accuvison.
And with the help of Alec Stewart he decided to have one last go. Identifying the need for sharp hand-eye coordination, improved reflexes and significantly improved unaided vision Prior’s fortunes began to turn.
By the end of the next year, he was recalled to the Test squad and starred with bat and gloves in the 2009 and 2010-11 Ashes tours, and also aided England with a score of 271 to topping the Test rankings by beating India 4-0.
He is now currently ranked fourth on the all-time wicket-keeping list, with the highest batting average and quickly climbing. Currently lining up for a three test series in New Zealand, Matt’s fortunes have really changed since his Accuvision laser eye surgery in 2007.
For more information please see the full article here.
Keratoconus is a disease that is present in the eyes of children and adults. Recent studies on data collected between 1997 and 2010 have highlighted the differences as to how keratoconus develops among children compared with adults.
A retrospective keratoconus study in France using data obtained between 1997 and 2010 found that the keratoconus disease is often more advanced in children than adults and that the rate of advancement is faster among children than adults.
Over 200 keratoconus patients were studied; 49 below or equal to 15 years, and 167 patients aged 27 years or over at time of diagnosis, who were seen within 2 years of the diagnosis.
The study found that keratoconus in children was significantly more severe at diagnosis. Ophthalmoscopic signs were more frequent in the children and minimum keratometry as well as simulated keratometric astigmatism were higher.
After the diagnosis the keratoconus did not evolve more frequently in children compared to the adults. However where there was progression, it did progress faster in the children compared with the adults.
The study concluded that keratoconus among children does need to be monitored and managed very carefully.
Accuvision have been involved in the diagnosis and treatment of keratoconus among adults and children since 2004.
The Care Quality Commission have given special permission to Accuvision laser eye care clinics to diagnose, , monitor, manage and treat patients from the age of 12 years at their clinic in Fulham, London.
To find out more information on keratoconus and the treatment options available for adults and children, just contact Accuvision here.
Just as the body changes with age, our eyes also undergo some changes.As the eye ages, eyelid muscles weaken and skin becomes thinner and looser. This can cause the upper lid to droop or the lower lid to sag.
Tears are a major protective agent for the eyes. Tear production diminshes as we age and the oily film that tears provide also decreases. These changes can lead to a build-up of sticky mucus, or make the cornea dry, causing irritation or an uncomfortable, gritty sensation.
The sclera,”white of the eye” tends to become more yellow as we age .This may be often due to fat deposit. Calcium deposits in the sclera can lead to patches of greyish translucency, and the cornea can develop an opaque white ring around its edge.
As we get older the lens, which focuses light rays on to the retina hardens and loses its elasticity. Distance vision is usually clear but near near vision is normally lost. This permanent farsighted focus of eye is referred to as presbyopia. Aging can also cause the lens to darken, grow opaque and thicken, causing nearsightedness. Night vision may also get worse.
Over time, the lens inside our eye gradually changes and becomes less transparent. Clouding of the lens is the first indication of a cataract. It may go unnoticed until the cloudiness blocks the central line of sight and impairs vision.
There is a constant flow of fluid that nourishes the eyes. Glaucoma usually develops when this flow of fluid become obstructed and there is an increased build-up of pressure within the eyes. The increased pressure inside the eye causes damage to the optic nerve and can lead to loss of vision before symptoms develop.
Aging causes a general decline in retinal function. The retina sends brain messages describing the objects which we see. An aging retina thins and may grow less sensitive. The macula, a small part of the retina that provides sharp, central vision, is especially prone to deterioration. Age-related macular degeneration can steal a person’s central vision.
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